EURAZEO (EPA:RF) - EURAZEO INVESTS IN MESSAGEBIRD, THE WORLD’S LEADING GLOBAL OMNICHANNEL COMMUNICATION PLATFORM
Transparency directive : regulatory news
28/04/2021 18:42
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Press Release
EURAZEO INVESTS IN MESSAGEBIRD, THE WORLD'S LEADING GLOBAL OMNICHANNEL
COMMUNICATION PLATFORM
Paris, April, 28, 2021
Eurazeo and its partners are pleased to announce a $200 million minority
investment into MessageBird, the world's leading global omnichannel
communication platform.
Eurazeo through its Growth expertise co-leads the company's Series C round
extension together with Tiger Global and alongside funds and accounts managed
by BlackRock, Owl Rock and all existing investors including Atomico and Accel.
The extended $1 billion round represents Europe's largest ever Series C, and
the second largest on either side of the Atlantic.
On the back of the funding, MessageBird today announces it has entered into
definitive documentation to acquire US-based SparkPost, the largest, first and
only predictive email intelligence platform. The deal values SparkPost at $600
million and is expected to close in Q2 following receipt of customary
regulatory approvals. The acquisition represents another important step for
MessageBird in building a global omnichannel platform.
Beyond financing the strategic acquisition of SparkPost, this fundraising will
enable the company to continue its geographical expansion, specifically in fast
growth emerging markets. Moreover, the company plans to accelerate its
investments into its software suite to help business customers increase
productivity and improve customer experience.
MessageBird was founded in 2011 in the Netherlands with the ambition to
transform the way businesses interact with their customers to adapt to new
means of communication. The company offers a global cloud-based communication
platform enabling frictionless business-to-consumer communication across 20
channels including Live-chat, Video, Voice, SMS, WhatsApp, Instagram, Google
Business Messages, WeChat, Line, or Telegram.
On top of its connectivity APIs, the company has built software solutions,
"Inbox" and "Flow Builder". The former enables customer support agents to
manage all customer interactions in a single, omnichannel thread, while Flow
Builder allows business users to automate their communication workflows without
a single line of code.
Post acquisition, the combined company will serve more than 25,000 customers,
from SMBs to large enterprises, including blue chip accounts such as Disney,
Facebook, Glovo, Heineken, Hugo Boss, JP Morgan, Lufthansa Airlines, PayPal,
SAP and Uber, with 700 employees and have a revenue run-rate of over $500
million.
EURAZEO
1, rue Georges Berger ? 75017 Paris
www.eurazeo.com
Yann du Rusquec, Partner,
" We are very proud to back MessageBird and actively contribute to one of the
most exciting success stories ever started by a European company. The
acquisition of SparkPost, which position MessageBird as the world's leading
omnichannel communication platform-as-a-service, is a fantastic example of how
our Growth Equity strategy helps tech companies expand their horizons,
consolidate their positions and realise their full potential. Our mission is to
help Europe nurture tech giants. No doubt MessageBird will be one of those."
ABOUT EURAZEO
* Eurazeo is a leading global investment group, with a diversified portfolio of
EUR21.8 billion in Assets Under Management, including EUR15.0 billion from
third parties, invested in 450 companies. With its considerable private
equity, private debt and real assets expertise, Eurazeo accompanies
companies of all sizes, supporting their development through the commitm
gateway to global markets, and a responsible and stable foothold for
transformational growth. Its solid institutional and family shareholder base,
robust financial structure free of structural debt, and flexible investment
horizon enable Eurazeo to support its companies over the long term.
* Eurazeo has offices in Paris, New York, Sao Paulo, Seoul, Shanghai,
Singapore, London, Luxembourg, Frankfurt, Berlin and Madrid.
* Eurazeo is listed on Euronext Paris.
ISIN: FR0000121121 - Bloomberg: RF FP - Reuters: EURA.PA
EURAZEO CONTACTS
Virginie Christnacht
HEAD OF COMMUNICATIONS
vchristnacht@eurazeo.com
+33 (0)1 44 15 76 44
Pierre Bernardin
HEAD OF INVESTOR RELATIONS
pbernardin@eurazeo.com
+33 (0)1 44 15 16 76
PRESS CONTACT
DAVID STURKEN
MAITLAND/AMO
dsturken@maitland.co.uk
+44 (0)7990 595 913